06 March 10

You Win When They Call You a Bitch

On Sunday, March 14th 2010 I’ll be giving a 15 minute solo presentation as part of the Future 15 XX titled “You Win When They Call You a Bitch”. The description that is available on the SXSWi site is:

Eradicating self-doubt, increasing self-confidence, and trying to get what you want will make people dislike you because no one likes to get “beaten by a girl.” We’ll look at some creative online attacks against sexism to show if you fight smarter instead of harder you can come out a winner, feel better about yourself, and maybe inspire other women to stand up and fight back with you. You’ll know you won when the haters resort to calling you a bitch and other personal attacks.

I’ll be describing some examples of how social media and online “tech” have been and can be used to fight sexism. Many thanks go out to Glenda Bautista and Hugh Forrest for considering me a replacement for the original speaker who had to back out at the last minute.

I’m excited (and a wee bit scared, honestly) to be giving a solo presentation. But thanks to some wake-night brainstorming I think I’ve come up with something that is going to be very interesting to others. And I can promise lots of slides, so you’ll have something interesting to look at, too.

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